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Our Partnership Philosophy

Pop!Tech is a unique platform for reaching a remarkable group of thought leaders, and for doing extraordinary things in the world.

Pop!Tech has worked with some of the world’s leading companies and institutions to fulfill our mission to inspire people everywhere to change the world through the power of new ideas.

In working with partners both large and small, we seek to take actions together that create three kinds of value: brand value for our partners, experiential value for our participants, and social value for the world at large.

  • Value for Our Partners: Whether this takes the form of simple brand affiliation, attendance by senior leadership from our partner organization, a special co-branded outreach program or something as involved as a simulcast, we seek to enrich our partners with our content, brand and thought leadership network.

  • Value for Our Participants: Rather than simply communicating our partners’ involvement, we seek to enhance the Pop!Tech attendee experience in ways that uniquely express our partners’ capabilities and brands. This might take the form of using a partner’s software to connect our network of attendees, or using another’s vehicles to ferry our speakers and special guests. These kinds of attendee experience enhancements provide a high-touch brand experience for our partners, and make the Pop!Tech experience all the more distinctive.

  • Value for the World: With our partners, we now have the ability to reach and inspire millions of people around the world, through such channels as our web simulcasts, session DVDs, podcasts, books and television. We seek partnerships that will allow us to reach new audiences and communities in distinctive ways, and to take visionary steps together to further our mission.

In every case, our greatest successes have emerged from close dialogue with our partners. We invite you to start such a dialogue today.

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